妙音禪茶系列包裝設(shè)計(jì)

妙音禪茶系列包裝設(shè)計(jì)Packaging design of MY ZEN TEA妙音禪茶系列視覺(jué)設(shè)計(jì)以極致簡(jiǎn)約的表現(xiàn)手法，輔以各式強(qiáng)調(diào)觸感的高級(jí)材質(zhì)，還原品牌崇尚減法、安心制茶的理念，整體設(shè)計(jì)恪守傳播現(xiàn)代東方美學(xué)的理念，恢弘大氣，令人印象深刻。The visual design of the MY ZEN TEA series uses an extremely simple expression，and the name MY ZEN is the nickname of Avalokiteshvara.The packing design supplemented by various high-quality materials that emphasize the touch and focused on the concept of the brand which advocates minimalist design and concentrates on making tea. The overall design adheres to the design concept of disseminating modern oriental aesthetics, which is magnificent and impressive. 妙音禪茶分為牡丹、壽眉、銀針三大系列，分別以奔放瀟灑的書法字體呈現(xiàn)產(chǎn)品名稱，用矢量化網(wǎng)點(diǎn)制圖(打印)，以凹印燙金工藝印制包裝封殼，包裝底殼以橙黃、翠綠、湖藍(lán)三種極具格調(diào)和活力的顏色，與封殼形成視覺(jué)反差，極具視覺(jué)對(duì)比與沖擊力。MY ZEN TEA is divided into three series: peony, long brow, and silver needle. The product name is presented by chic calligraphy font. The packaging package is printed by gravure stamping process, and Vectorized dot printing is used. The orange yellow, emerald green and lake blue are very stylish and vibrant colors, which form a visual contrast with the cover's color and has a strong impact.包裝內(nèi)包的棉紙采用云南手工制造的彩色棉紙，質(zhì)樸溫潤(rùn)，呼應(yīng)無(wú)污染的產(chǎn)茶環(huán)境，渾然天成。棉紙正面中央以產(chǎn)茶地丘陵的等高線結(jié)合以奔放瀟灑的書法表現(xiàn)的產(chǎn)品名稱，展現(xiàn)出生動(dòng)鮮活的視覺(jué)感受，令人印象深刻。The cotton paper wrapped in the packaging is made of Yun Nan hand-made colorful cotton paper, which is simple and gentle, echoing the pollution-free tea production environment, and it is very naturally.It is impressive to show the vivid visual experience. The center of the front of the cotton paper is lined with the contours of the hills where the tea is produced, combined with the product name expressed in unrestrained calligraphy, which is impressive to show people the vivid visual experience.